World Cup Tidbits: Did You Know Fifa And Not Russia Will Make Profits From Tournament?


Fifa stands to rake in an obscene 6 billion USD from the ongoing world cup even as the host country only stands to break even.

In most cases host nations are at a loss or barely break even yet people still scramble to host the mundial. Why?

It’s about national pride, a place in the history of the glorified World Cup and of course the exposure that comes with it.

Fifa’s cash glut during the world cup always comes from four main sources:
1. Sponsorships
2. Match tickets
3. TV rights
4. Merchandise.

After expenses of about 3 billion USD, give or take, the giant world football governing body stands to mint a cool 3 billion USD in profits.

Around 400 million USD will be given to the participating teams, with each team that qualified getting 8 million USD and prize money as indicated below;

Read: World Cup Tidbits: Why Uruguay Is Four-starred

Getting to round 16 team $12m each, quarter finals $16m each, 4th placed team $22m, 3rd placed team $24m, 2nd placed team $28m and the Winner $38m.

For Fifa, football is like Fort Knox, gold billions galore.

Will Kenya ever ever host the biggest sporting event in the world?

Do you have a story you want told? Do you know of a sensitive story you would like us to get our hands on? Email your news TIPS to

Written by Bonface Osano

Communication And Media Student. Sports Writer.


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

sweden, england

World Cup: History Beckons As England Lock-horns With Sweden

makueni boys

Makueni Boys Has Student Elections Supervised By IEBC