UAP Insurance has launched a mobile app where potential and existing individual medical insurance clients can access its range of offerings. The AfyaImara the mobile application is free and available on the Android platform and can also be accessed via the USSD code *827#. It is also available on personal computer as a web application.

UAP Insurance Managing Director explained that the firm was making deeper forays into technologically enabled distribution channels. He also revealed that the insurance firm was on a mission to simplify its product portfolio.

UAP insurance has invested in a ‘do-it-yourself’ insurance starter pack and an information center for its digitisation process. The Starter Pack is a simple product designed as a scratch card that comes in a handy paper pack that can be easily purchased over the counter along with other shopping items.

Individuals who require insurance will purchase the starter packs at a retail outlet, unpack the scratch card, send the digit to the SMS Line 20875 and activate the cover within twenty four hours.

The mobile app allows users to purchase individual medical and personal accident cover for various limits with the minimum premium set at Ksh 200 for a Ksh 100,000 cover that will be valid for one month.

The UAP Information Center, a first for the local industry, is manned by a team of advisors who will be accessible to consumers on phone, email or social media platforms.