Orange Kenya has introduced a reward scheme for its loyal subscribers. The promotion dubbed ‘Orange Thursday,’ the programme seeks to reward its over 1 million mobile pre-paid customers.
Subscribers will be required to register in the scheme by sending the keyword “Movie” to 241. Once the customers usage reaches Kshs. 500/-, the automated system will send the an SMS, with a movie voucher to be presented at the partner cinemas that entitles the customer to a free ticket for 1 ticket bought (2 for 1)